IOC sports sponsorship and partnership deals

Reviewed by Taleb Kabbara.

Prism has tracked 2 source-linked sports-business deals involving IOC since 2022, most recently Coca-Cola will present the Olympic Torch Relay LA28 (29 September 2026). It is most active in will present the Olympic Torch Relay and launched Powerade around.

Key facts

Source-linked deal count2
First deal date5 July 2022
Latest deal date29 September 2026
Top recorded categorieswill present the Olympic Torch Relay, launched Powerade around
Last updated29 September 2026

Latest source-linked deals

Frequently asked questions

What sports sponsorships does IOC have?

Prism lists 2 source-linked sports-business deal records for IOC. Follow each publisher link for the original wording and context.

Who has IOC partnered with recently?

The latest three source-linked records appear above. They are reported records; check each publisher for current details.

Where does this information come from?

The summary is based on Prism Radar records and links to the original publisher for each item.

Full deal history and contacts are available to Prism members. See membership options.