Powerade sports sponsorship and partnership deals

Reviewed by Taleb Kabbara.

Prism has tracked 3 source-linked sports-business deals involving Powerade since 2026, most recently Coca-Cola will present the Olympic Torch Relay LA28 (29 September 2026). It is most active in will present the Olympic Torch Relay and launched Powerade around.

Key facts

SectorAthlete representation
Source-linked deal count3
First deal dateInvalid Date
Latest deal date29 September 2026
Top recorded categorieswill present the Olympic Torch Relay, launched Powerade around
Last updated29 September 2026

Latest source-linked deals

  • — Article 4 min read From Amsterdam 1928 to LA28: Coca-Cola’s journey through Olympic history Reported — Original source (www.olympics.com)
  • — Steph Curry encouraged by early results of sports drink collaboration with former first lady Reported — Original source (www.mercurynews.com)
  • — Kings League announced that adidas, Fortnite, Wingstop Restaurants Inc., The Coca-Cola Company, Powerade, EXODUS, Visa, and JD Sports Fashion are brand partners for the Kings World Cup Clubs 2026 Reported — Original source (www.linkedin.com)

Frequently asked questions

What sports sponsorships does Powerade have?

Prism lists 3 source-linked sports-business deal records for Powerade. Follow each publisher link for the original wording and context.

Who has Powerade partnered with recently?

The latest three source-linked records appear above. They are reported records; check each publisher for current details.

Where does this information come from?

The summary is based on Prism Radar records and links to the original publisher for each item.

Full deal history and contacts are available to Prism members. See membership options.