Codere Online strikes multi-year NFL deal in Mexico

Igaming operator Codere Online has signed a multi-year agreement with the NFL in Mexico, becoming an official betting partner in that market, an official partner of Super Bowl LXI, and an official partner of the NFL’s Mexico Game between the San Francisco 49ers and Minnesota Vikings. The deal includes citywide activations, hospitality and VIP programs, and merchandising, reinforcing Codere Online’s premium positioning and commitment to Mexico while supporting its growing sports-betting business after a strong Q2.

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Codere Online strikes multi-year NFL deal in Mexico NFL’s Mexico Game in November at the heart of the partnership. September 11, 2026 Share this by Jonny Whitfield Deals Igaming operator Codere Online has struck a multi-year deal with the NFL in Mexico, one of its core markets alongside Spain. The brand will become an official betting partner of the NFL in Mexico and an official partner of Super Bowl LXI. Codere Online will also become an official partner of the NFL’s Mexico Game, in which San Francisco 49ers and the Minnesota Vikings will face off in Mexico City in November. As well as sponsorship, the deal will comprise activations across multiple cities in Mexico, featuring hospitality programs, VIP experiences and NFL merchandise opportunities. Codere Online secures NFL brand leverage Carlos Sabanza, director of sponsorships and public relations at Codere Online, said: "This agreement strengthens our premium positioning while underlining our long-term commitment to Mexico, a market with an extraordinary passion for the NFL. “Together, we look forward to creating distinctive experiences that bring fans closer to the game and further enhance our sports betting and entertainment offering." The announcement comes off the back of Codere Online reporting its “ strongest quarterly performance to date ” in Q2. Love reading our news? Click and tick to add us as a preferred Google Source

Curated by Taleb Kabbara · Source: www.intergameonline.com

Companies Mentioned

Codere Online, NFL, Google

Codere Online: Codere Online is an igaming operator that has struck a multi-year deal to become an official betting partner of the NFL in Mexico and an official partner of Super Bowl LXI and the NFL's Mexico Game.

NFL: National Football League is the U.S. professional American football league that signed a multi-year partnership granting official betting and event partnership rights in Mexico, including rights for the NFL's Mexico Game and Super Bowl LXI.

Google: Google is a global technology company mentioned's header code snippet and known in the platform's KNOWN COMMERCIAL RELATIONSHIPS list.

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