California Memorial Stadium adds Databricks name in new deal

The University of California, Berkeley renamed its football venue Databricks Field at California Memorial Stadium after Cal Athletics struck its largest-ever partnership with the data and AI company. The deal is Databricks’ first collegiate athletics sponsorship and strengthens the company’s relationship with the UC Berkeley community.

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The University of California, Berkeley’s football stadium has changed its name to Databricks Field at California Memorial Stadium after Cal Athletics announced the largest partnership deal in its history with the data and AI company. Cal Athletics said the partnership marks Databricks’ first collegiate athletics sponsorship, deepening the company’s ties to the UC Berkeley community, […] The post California Memorial Stadium adds Databricks name in new deal appeared first on Coliseum.

Curated by Taleb Kabbara · Source: www.coliseum-online.com

Companies Mentioned

Databricks, University of California, Berkeley, Cal Athletics, California Memorial Stadium, Coliseum

Databricks: Databricks is a data and AI company that became the naming-rights partner for California Memorial Stadium, with the venue renamed Databricks Field at California Memorial Stadium.

University of California, Berkeley: The University of California, Berkeley is the institution whose football stadium was renamed Databricks Field at California Memorial Stadium following a partnership between Cal Athletics and Databricks.

Cal Athletics: Cal Athletics is the University of California, Berkeley's athletics department that announced the largest partnership deal in its history with Databricks and implemented the stadium renaming to Databricks Field at California Memorial Stadium.

California Memorial Stadium: California Memorial Stadium is the University of California, Berkeley's football stadium that changed its name to Databricks Field at California Memorial Stadium as part of the new partnership with Databricks.

Coliseum: Coliseum is the outlet that published the article titled 'California Memorial Stadium adds Databricks name in new deal.'

This article is part of Prism's real-time sports business intelligence radar, which tracks sponsorships, partnerships, media rights, stadium deals, and investments across global sports. View the full intelligence profile for each company to access active analysis modules, deal timelines, and connected company networks.