eVent Fabrics is deepening its partnership with HLINC Golf, supplying its plant-based stormST waterproof/breathable laminate for HLINC’s technical golf apparel, which is now sold at 45 links courses and showcased at events like the Walker Cup. The deal highlights growing demand for outdoor-style performance fabrics in golf, positioning both companies to capitalize on golfers’ need for breathable, stretchable and quieter weather protection on the links.
eVent Fabrics expands partnership with HLINC Golf as technical apparel gains ground on the links Posted by Editorial Team | Sep 23, 2026 | Global eVent® Fabrics, a global leader in waterproof/breathable and windproof fabric laminates, is expanding its partnership with HLINC Golf, the premium golf apparel brand bringing technical outdoor performance to the links. Founded in Ireland and launched in 2025, HLINC was created around the simple idea that golf apparel doesn’t have to look or perform the way it always has. Disrupting the status quo and drawing inspiration from Ireland and Scotland’s famously unpredictable links conditions, HLINC combines golf’s traditional aesthetic with the performance technologies more commonly found in technical outdoor apparel. “HLINC is doing something pretty different in golf,” said Chad Kelly, Vice President of eVent Fabrics. “They’re taking the performance expectations we’ve seen for years in outdoor apparel and bringing them to a sport where tradition still plays a huge role. That makes them a great partner for eVent, and we’re excited to see how quickly the brand is growing.” That approach is gaining traction. HLINC apparel featuring eVent’s plant-based stormST waterproof/breathable laminate is now available at 45 links courses and 10 non-links courses, including Royal County Down, currently ranked the No. 1 golf course in the world. The partnership also gained a high-profile showcase during the recent Walker Cup at Lahinch Golf Club, where all of the caddies wore HLINC apparel. HLINC has also found an unexpected ambassador in actor and avid golfer Bill Murray, who has been spotted wearing the brand. At the heart of the partnership is eVent stormST, a plant-derived waterproof/breathable laminate designed to deliver the combination of waterproof protection, breathability, stretch and quiet performance needed on the golf course. “Golfers don’t stop playing because the weather changes,” said Ian Forrester, Founder of HLINC Golf. “Especially in Ireland and Scotland, you need apparel that can handle whatever the day throws at you. We wanted to build golfwear that performs like technical outdoor gear, but still feels right on the course. eVent is proving to be a perfect partner.” HLINC’s eVent stormST collection includes waterproof jackets, trousers, gilets, bucket hats and caps. The collection is designed for golfers who want protection from the elements without the noise, restriction or bulk often associated with traditional waterproof golf apparel. The growing presence of HLINC on links courses reflects the brand’s focus on the environments that inspired it. Rather than building a conventional golf apparel line and adding technical features, HLINC started with the demands of links golf and worked backward to create apparel capable of meeting them. Share Share:
Curated by Taleb Kabbara · Source: www.apparelviews.com
eVent® Fabrics, HLINC Golf, Lahinch Golf Club, Walker Cup, Bill Murray
eVent® Fabrics: EVent® Fabrics is a global leader in waterproof/breathable and windproof fabric laminates that is expanding its partnership with HLINC Golf and supplying its plant-based stormST waterproof/breathable laminate for HLINC apparel.
HLINC Golf: HLINC Golf is a premium golf apparel brand founded in Ireland that brings technical outdoor performance to golf and has expanded availability of apparel featuring eVent stormST at multiple courses and events.
Lahinch Golf Club: Lahinch Golf Club is a golf club that hosted the recent Walker Cup where HLINC apparel was showcased by caddies wearing the brand.
Walker Cup: Walker Cup is a golf event that recently took place at Lahinch Golf Club and served as a high-profile showcase where all of the caddies wore HLINC apparel.
Bill Murray: Bill Murray is an actor and avid golfer who has been spotted wearing HLINC apparel, acting as an unexpected ambassador for the brand.
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