By Paul Madden “I cannot say it’s like Man City, but it’s a similar story. When we started, the infrastructure wasn’t in great shape so we were really starting from scratch – branding, marketing, stadium offerings, ticketing, food and beverage – the simple things when the fans come to the stadium. We put a lot … Continue reading "From Zero System to Ecosystem: How NK Celje’s Digitalization Strategy set up European Success"
Curated by Taleb Kabbara · Source: www.footballbusinessinside.com