SUBSCRIPTION ONLY Retail Media Networks Retail Roundup: Home Depot Finally Hires a Retail Media Leader, and More Ads Are Coming to Shopping Malls Plus, Dollar General goes deep on DoorDash, and Amazon brings brands into its back-to-school campaign Home Depot's new ad sales leader comes from Kroger. Getty Images By Jessie Dowd --> The future of brands gets decided here. Join the industry’s top marketers at Brandweek for the ideas, insights, and connections shaping what’s next. Get your ticket. This week, commerce media saw new hires at companies including Home Depot and Dentsu, and an intriguing new acquisition from Perion that’s been rumored about for months in retail media circles. Creator marketing also got new funding, and Gap’s Athleta tries to make its comeback. Here’s all the commerce news you need to know this week. 1. Home Depot gets a new ad chief The Home Depot named Christine Foster general manager and VP of Orange Apron Media, effective Sept. 8. Foster joins from Kroger Precision Marketing, where she led commercial strategy and operations. She will oversee Home Depot’s retail media business across more than 2,300 stores and ecommerce, including its managed-service and self-service offerings. UNLOCK FULL ACCESS Subscribe and get full access to the news, insights, and expertise that keep industry professionals ahead of the curve. VIEW ALL SUBSCRIPTION OPTIONS Jessie Dowd Jessie Dowd is a contributing writer for ADWEEK. An award-winning journalist, she has spent more than 20 years reporting on the business of retail and the innovations shaping its future. Recommended videos ADWEEK Branded Read More In Healthcare Advertising, Relevance Is the New Reach Irina Katsnelson, SVP, Enterprise Sales, Nexxen A Remedy for Media Ad Sales Facing Massive Disruption By Salesforce Not Just What You Stand For—What You Build Texas A&M University 3 Misconceptions About Media in Third Spaces Atmosphere TV The Latest Newsletters ADWEEK Daily Your 5-minute morning advantage. ADWEEK Daily delivers the most important headlines in marketing, media, and tech—every weekday. AI, Tech & Money AI, commerce, M&A—this is where media and marketing intersect with money. Sign up for Tech & Money and follow the power shifts that matter. By submitting your email, you agree to our Terms of Use and Privacy Policy . You may opt-out anytime by clicking 'unsubscribe' from the newsletter or from your account. Email SIGN UP FOR FREE Loading... Select ADWEEK as one of your favorite sources and stay up to date on our latest content.
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