JD Sports Says Nike Turnaround Is Only a Matter of Time

JD Sports' CFO Dominic Platt told Reuters that despite recent criticism, Nike remains the most popular and a very strong brand. The comment signals JD Sports expects Nike-related sales pressures to ease, which is significant for the retailer's revenue outlook given Nike's importance to its product mix.

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Dominic Platt, chief financial officer of the British sportswear retailer, told Reuters, ‘Much as there's a lot of talk ‌about Nike, it's still the ​most popular brand out there and it's still a very ⁠strong brand.’

Curated by Taleb Kabbara · Source: www.businessoffashion.com

Companies Mentioned

JD Sports, Nike

JD Sports: JD Sports is a British sportswear retailer whose chief financial officer commented on Nike's market position.

Nike: Nike is a global sportswear and footwear brand identified as the most popular and a very strong brand.

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