Kylian Mbappé has ended his long-running endorsement relationship with Nike and signed with Swiss sportswear firm On, in a deal that includes both cash compensation and an equity stake. The move shifts the star France and Real Madrid forward from an established global brand to a smaller company betting on his influence to help grow its business.
For nearly two decades, Kylian Mbappé and the Swoosh were inseparable. That era is over. The France and Real Madrid forward has ended his nearly two-decade association with Nike and signed a new partnership with Swiss sportswear company On, in a deal that gives him both cash and an equity stake in the company. It’s […] The post Kylian Mbappé Leaves Nike for On in a Bet on Building Something New appeared first on PlayersTV.
Curated by Taleb Kabbara · Source: playerstv.com
Kylian Mbappé, Nike, On, Real Madrid, PlayersTV
Kylian Mbappé: Kylian Mbappé is a France and Real Madrid forward who ended his nearly two-decade association with Nike and signed a partnership with On that includes cash and an equity stake.
Nike: Nike is the sportswear company that had a nearly two-decade association with Kylian Mbappé prior to his departure.
On: On is a Swiss sportswear company that signed Kylian Mbappé to a partnership that includes both cash and an equity stake.
Real Madrid: Real Madrid is the football club for which Kylian Mbappé plays as a forward.
PlayersTV: PlayersTV is the media outlet that published the post titled 'Kylian Mbappé Leaves Nike for On in a Bet on Building Something New'.
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