THE ESPORTS ADVOCATE No Result View All Result Money People Brands Events & Tournaments Entertainment THE ESPORTS ADVOCATE Qualcomm Signs Strategic Partnership Deal With Hero Esports King Pro League (KPL), Peacekeeper Elite’s Peace Elite League (PEL), CrossFire Mobile League (CFML) and the QQ Speed Mobile S League benefit from the new deal. by Hongyu Chen February 13, 2026 in Partnerships Reading Time: 2 mins read Qualcomm and Hero Esports executives celebrate their strategic partnership deal at the signing ceremony. Qualcomm (Nasdaq: QCOM) announced Friday that it has signed a strategic partnership with Chinese esports company Hero Esports to expand the adoption of the Snapdragon 8 Series mobile platform within its mobile esports ecosystem. Following this partnership, Qualcomm’s Snapdragon chip will become the official chip for China’s top Honor of Kings competition, the King Pro League (KPL), Peacekeeper Elite’s Peace Elite League (PEL), CrossFire Mobile League (CFML) and the QQ Speed Mobile S League . All four esports competitions and titles are owned by Tencent and operated by Hero Esports. Qualcomm has been the official chip provider for China’s KPL since 2021, and this is the first time the partnership extends to three other mobile esports competitions that cover not only MOBA but also FPS and racing. It should be noted that all four leagues are using Android smartphones as gaming devices rather than Apple’s iPhone. Facing the gradual phase-out of Apple’s modem orders from last year, Qualcomm is diversifying its revenue streams by deepening its footprint in the Android ecosystem. Esports competition in China is a big part of its “Apple exit” strategy. According to Yahoo Finance’s Opening Bid podcast, the tech duo’s licensing agreement between Apple and Qualcomm ends in 2027 . “That’s our contract you know, and if we don’t get a new contract [with Apple], that’s what it is,” said Qualcomm CEO Cristiano Amon in 2025. “We’re diversifying beyond declining Apple business.” Tweet Share Share Share Share Share Send Read us often? Tell Google. Adding The Esports Advocate as a preferred source pushes our reporting higher in your own Search results — it changes nothing for anyone else. Add TEA as a preferred source → Hongyu Chen Hongyu "Eddie" Chen serves as conduit from China to the rest of global esports scene as the only Chinese journalist living in China while writing for Western media outlets. For the last four years Eddie served as the China esports correspondent for The Esports Observer and Sports Business Journal. He is a bilingual graduate of MA Business and Marketing and a certified BEng Electronic and Communication Engineer. The Esports Advocate The Esports Advocate, your premier destination for in-depth and authoritative coverage of the esports business and finance landscape created to empower esports stakeholders with the knowledge and information needed to do business in the world of esports successfully. Search Search About TEA Terms of Service Privacy Statement Subscribe to our Newsletter Our Mission Statement Contact Us © 2023 - 2026 The Esports Advocate . All rights reserved. © 2023 - 2026 The Esports Advocate . All rights reserved.
Curated by Taleb Kabbara · Source: esportsadvocate.net