'); }); AU / NZ America Europe/UK Membership Login News Events Women in Sport Summit 2026 Women in Sport Futures Day 2026 Unmissable Sports Forum Unmissable Sports Lunch Networking View All Education Playa Power Data GlS QUT View All Membership News Australia / New Zealand Events Conferences Awards Networking View All Education Playa Power Data GlS QUT View All Membership Topics Brands Media & Broadcast Olympic Sponsorship Sports Tech Women’s Sport Show More Topics >> Sports Australian Rules Basketball Cricket Netball Rugby League Soccer (Football) Show More Sports >> Login Membership Home > Sponsorship > Tommy Hilfiger and U.S. SailGP Team Unveil Spring 2026 Fanwear Collection Sponsorship 2 min read Tommy Hilfiger and U.S. SailGP Team Unveil Spring 2026 Fanwear Collection Written by MOS Editorial Team Published on 17 March 2026 Tommy Hilfiger has officially launched the Tommy Hilfiger x U.S. SailGP Team Spring 2026 fanwear collection. The collection arrives as SailGP Season 6 moves into high gear, following recent grand prix events in Perth, Auckland, and Sydney, and ahead of the highly anticipated Enel Rio Sail Grand Prix in April. The fanwear range is designed to bridge the gap between elite performance and everyday lifestyle, leveraging the “fashiontainment” trend that has revitalised sports marketing. The collection reinterprets Tommy Hilfiger’s signature red, white, and blue palette with marina striping and archive-inspired sailing jackets, graphic T-shirts, and co-branded accessories. Commenting on the launch, Tommy Hilfiger, said: “For decades, sailing has been part of our brand story.” “The U.S. SailGP Team are changing the way people see sailing and reaching new audiences around the world. This collection is celebrating that energy,” they said. Emphasising the importance of supporter culture in the sport’s growth, co-owner and CEO of the U.S. SailGP Team, Mike Buckley, added: “SailGP is fast, unpredictable and full of momentum shifts—and our fans are right there with us.” “This collection is for everyone backing the team through every turn of the season,” Buckley said. The SailGP launch is the latest pillar in Tommy Hilfiger’s aggressive 2026 sports business strategy, which focuses on high-visibility global platforms: The Spring 2026 collection is available now via Tommy.com and select global boutiques. Don’t miss out on the latest in sports business – Subscribe today to the free Ministry of Sport newsletter and stay ahead of the game. For even more exclusive insights, event tickets, professional development and networking events, become a MoS Member today! . Australian smart home system manufacturer MyPlace has announced a three-year extension of its... Leading European workwear brand Strauss has chosen Australian Rules Football as the cornerstone... The Brisbane Heat have announced a partnership with global watch brand SEIKO, under... Join the most engaged community in the Sports Business World. Get all the latest news, insights, data, education and event updates. Your MVP in the Business of Sport. We play the game to add value to the Sports Business industry by delivering News, Insights, Education and Events. Join the most engaged community in the sports business world. Want to be part of the team? Subscribe for free to join today! Copyright © 2026 | Ministry of Sport | All Rights Reserved.
Curated by Taleb Kabbara · Source: ministryofsport.com