Reviewed by Taleb Kabbara.
Prism has tracked 11 source-linked sports-business deals involving Coca-Cola since 2021, most recently Coca-Cola will present the Olympic Torch Relay LA28 (29 September 2026). It is most active in will present the Olympic Torch Relay and launched Powerade around.
| Sector | FIFA, Olympics & major event sponsorship |
|---|---|
| HQ country | US |
| Source-linked deal count | 11 |
| First deal date | 5 November 2021 |
| Latest deal date | 29 September 2026 |
| Top recorded categories | will present the Olympic Torch Relay, launched Powerade around |
| Last updated | 29 September 2026 |
Prism lists 11 source-linked sports-business deal records for Coca-Cola. Follow each publisher link for the original wording and context.
The latest three source-linked records appear above. They are reported records; check each publisher for current details.
The summary is based on Prism Radar records and links to the original publisher for each item.
Full deal history and contacts are available to Prism members. See membership options.