Media rights deals in sport

Prism Radar tracks publicly reported sports sponsorships, partnerships, media-rights, venue and investment developments. Every listed item links to its original publisher so readers can check the reporting themselves.

Browse by deal type: Sponsorship · Media rights · Investment · Venues.

DateBrand/companyPropertyDeal typeStatusSourcePrism record
FIFA—Media rightsReportedbroadbandtvnews.comNetflix secures 2030 World Cup rights in Spain and Andorra
Playfly Sports—Media rightsReportedplayfly.comPlayfly Sports Selected as Multimedia Rights Partner of Wake Forest Athletics
Basketball Champions LeagueDeutsche TelekomMedia rightsReportedbroadbandtvnews.comTelekom secures exclusive Basketball Champions League rights in Germany
Sky—Media rightsReportednews.broadcastmediaafrica.comCricket South Africa (CSA) Extends Sky Rights Deal Through To 2027
Prime VideoNHLMedia rightsReportedplayfly.comAmazon’s Prime Video to serve as local streaming home for six NHL teams
PickleballTVSt. Louis ShockMedia rightsReportedstlshock.comSt. Louis Shock Sign Landmark 3-Year Media Deal with PickleballTV, Becoming First MLP Team to Land a Broadcast Partnership
Date not recordedBroadview Federal Credit Union—Media rightsReportedbroadviewfcu.comBroadview Expands Partnership with Siena Athletics
Date not recordedFastbreak AI—Media rightsReportedfastbreak.aiFastbreak AI Acquires Barcelogic to Expand in Europe
Date not recordedLevyThe Jockey ClubMedia rightsReportedthejockeyclub.co.ukTHE JOCKEY CLUB ANNOUNCES FULL-YEAR FINANCIAL RESULTS FOR JANUARY TO DECEMBER 2025
Date not recordedAE Live—Media rightsReportedae.liveChannel Nine partners with AE Live for its coverage of the 2024 Olympics and Paralympic Games Read More

Frequently asked questions

What is a sports sponsorship deals tracker?

It is a way to find and follow publicly reported sponsorship and other commercial deals in sport. Each listed item links to its publisher and to the corresponding Prism record.

Where does Prism's deal information come from?

Radar items are based on public source articles and announcements stored in Prism. Open the linked publisher source to verify the original reporting; this index does not present unsourced deal claims.

How often is it updated?

The index reflects source-linked records currently available in Prism. No fixed update interval is stated here.

Does Prism estimate undisclosed deal values?

No. This tracker does not estimate undisclosed deal values and does not display a value unless the source itself states it.